Monthly Archives: September 2012

The Importance of Jewelry Gift Boxes

As a business owner, jewelry gift boxes may be something you think about and plan for when buying products for your customer’s purchases. Though your pieces may be low cost or high end, the box itself plays a special role in the experience that the customer has as well as the experience the receiver ends up having. Imagine being given a ring in a bag. It would not be nearly as impressive. That’s why these little bits of cardboard are so important to consider. However, many businesses do not put enough time into choosing the right product for their needs.

What to Think About Before Buying

Before reaching for the same old jewelry gift boxes, think about what you are buying and what it means to the business, customer and receiver. In short, the quality of what is in these is going to be determined initially by the box. Something worth more is going to be in a box that helps it to stand out. Keeping that in mind, consider the following things when selecting these products.

Size is important. It is necessary to have a range of sizes that fit the specific needs of the item placed within them. However, something that is too small or too large is not going to look professionally cared for. Therefore, select something that offers the right type of sizing for the items.

Quality is important as well. Something that’s simply folded together is not enough. Select an item that looks as though it was made with care and precision. This will make a difference in the overall experience of anyone who purchases it.

Is there a finish to the box or not? A finished box, perhaps with or without a coloring, can make a difference in the overall prestige of the item as well. Select a product that stands out.

The customization factor is also important. No matter if it is embossing or printing, the company’s name and logo should be on the box. This helps those who buy it or receive it to know exactly what to experience and expect when they are getting it. It also tells them where to go back for more.

Every one of these factors is an important one in the selection of jewelry gift boxes, anything less than this could be a problem for you. Look for high quality and give a box that you would not mind getting if you were on the other side of the coin. Most businesses benefit from repeat customers. However, knowing how to bring them back it can be a challenge. The right box is a simple and effective way to accomplish this.

Food Packaging Problems

We all have to eat do we not? And hence one of the largest producers of packaging in the World is the foodstuffs market. Whilst in many countries people do buy fresh food each day, there is also a huge demand for pre-packaged food. Pre-packed food in general, due to the packaging, keeps fresher for longer and hence food producers are more keen to supply packaged food. Many foods come in plastic packs which cannot be recycled or re-used, and as such a lot of food packaging is not classed as “Green” packaging.

However many food suppliers are under pressure to use more green packaging, and use more materials that can be recycled. This pressure is coming from consumers and governments alike.

This has prompted a lot of food producers to use far more cardboard packaging, and move away from using plastic trays. Cardboard is now being used in innovative new ways such as fresh soup cartons made of cardboard, and not plastic packaging. It seems clear that these trends will continue. The main problem for companies wanting to “Go green” with their packaging, is the cost of it. With the current Worldwide recession consumers are often buying goods on price alone, so if using cardboard rather than plastic adds 15p to an item, then that can be the difference between making a sale or not. Also with food packaging there are certain products that simply do not lend themselves to being wrapped in anything other than plastic. This situation will not change until more biodegradable packaging products are developed.

However food packaging is an interesting market as it is being driven by innovation to make greener packaging.

Boxes as shipping containers

Boxes and crates are not the same. If the sheathing of the container can be removed, and a framed structure will remain standing, the container would likely be termed a crate. If removal of the sheathing resulted in there being no way of fastening the lumber around the edges of the container, the container would likely be termed a wooden box.

The strength of a wooden box is rated based on the weight it can carry before the cap (top, ends, and sides) is installed. “Skids” or thick bottom runners, are sometimes specified to allow forklift trucks access for lifting.

Nailed wood box
A nailed wooden box is constructed of pieces of lumber attached by nails or other suitable fasteners. It usually completely encloses the contents. A box usually has a bottom and four side panels and often has an attachable top.

Cleated box
A cleated box has five or six panel faces with wood strips attached to them. The panels can be made of plywood, solid or corrugated fiberboard, etc. Wooden cleats reinforce the panels.

Wirebound box
Very thin lumber is used for a wirebound box. Wires are stapled or stitched to the girth and to wood cleats. These are sometimes used for produce and for heavy loose items for military or export use. These are lighter than wood boxes or crates. They have excellent tensile strength to contain items but not much stacking strength.

Cardboard Boxes for Packaging

Cardboard boxes are the most popular, and commonly used, packaging materials. They are being used in households, as well as manufacturing and retail services, commercial spaces etc. They are considered to be the best owing to several reasons. They have unique characteristics that distinguish them from the packaging material made out of wood, plastic or metal. The boxes might look alike, but each type of them has distinguished characteristics. Products as diverse as sensitive electronic gadgets like television sets to bulky wooden handicrafts can be delivered in these. There are different boxes available in the market to suit your purpose. Some of them might be light and delicate, while others offer the same strength and durability as a wooden crate

Prior to choosing the cardboard boxes for product packaging, you must be aware of the measurements. The standard calculation of the cubic volume for these are Length x breadth x height. This is applicable, only if your product is flexible enough to fit in a standard box. The box size is usually decided based on the dimensions of your product. The bubble wraps, polystyrene fill chips, etc block the additional space to provide cushioning to your products. Even the nature of dispatch must be considered to identify the right size. Minor adjustments in the height, or width, might be able to accommodate an extra row of products; thereby, reducing your transportation costs.

Keys To Successful Retail Packaging Design

Entrepreneurs believe that retail packaging is as important as the product itself. It plays a crucial role in branding a product in the market. It allows you to differentiate the item you are selling from its competitors and show it uniqueness compared to other brands. Thus, it is essential that you know the ingredients of a successful and effective design so you will be able to develop a packaging design that will make your brand stand out and get ahead of its competitors. Successful retail packaging design includes:

Structural Packaging Design

The design of your package should get the attention of your customer immediately. This is your customer’s initial experience with your brand. The structural design of the package is essential for creating a memorable introduction. You have to work on the structural packaging of your design to ensure that your customer walks away with your product in their hand.

Graphical Packaging Design

The graphical packaging design goes with the structural design to capture the interest of your customers and focus their attention to your product. Retail packaging design has been a significant and continuously growing phenomenon for many years.

Packaging Boxes Printing – Provides Your Business Elegance

As everyone wants to carry his/her expected goods or services in a safe and secure way, customized packaging boxes will play a very vital role to do the job! These days, they are accessible out there in the global market. They are being used by stacks of companies to carry a wide variety of products, such as software products, cd jackets, groceries, hardware goods, mobile phone accessories, dvds, pizzas and much more.

Generally speaking, they are made by a unique paperboard with high thickness, which is named as ‘corrugated paperboard’. Once the sides are scrutinized, rows of air columns within the walls of board are able to be seen clearly. The air functions as a head support. Nevertheless, these columns give potency and durability to the packaging boxes. Therefore, you can make use of them for long-time.

They are elegant and graceful products because they get through different kinds of procedures, such as creasing, slotting, trimming, folding and gluing for the most part. You will be able to get the flat containers by utilizing these kinds of techniques. Then, you can be easily able to modify them into the suitable formed cartons.

They are premeditated by exercising inner dimensions i.e. length, width, depth, breadth and height. However, the cycle of measurement also depends upon how you open the parcel but usually tiny side of the packaging boxes printing is measured as width. The extended side will be length, and finally the vertical side will be recognized as depth of the package.

Last but not least, they are flexible and can be used in any condition. The simple reason is that they have water-resistant as well as fade-resistant properties. You can exercise them for long-time without feeling any kind of danger. On the other hand, they are influential types of products because of their glossy impression.

Visiting Card Printing

These items are considered to be an ever present fundamental part of commerce that all the business party’s use these cards for making and keeping contact with clients. The main use and functionalists of a this thing is that it will help you introducing to someone, make advertisements on your business, products, and also help to make more interaction with clients. A will certainly help you to get in touch with a potential customer or a client that with using a marketing card one can make new contacts. And still it is a necessity for all business people, sales people, engineers, architects, doctors, lawyers, executives and all other professionals. Business card printing is the process of printing your name, company name, contact details etc on a small strip of paper. Now a day most business cards are printing on paper but there are many options to choose the type of paper.

At present everyone requires a printing media or any of the printing services to get printing solutions. Many business owners and promoters are mainly using this as an added factor to growth of their business. Sometimes they need more number of printing cards and other promotion posters etc to advertise their business and products to customers. In these cases they need to print posters and address cards in bulk amount. Due to this reason, the printing services have gained much popularity now a day. There are many number of printing services now a day to offer reliable printing solutions to various types of consumers. Also some online printing services are offering their clients with reliable printing services.